The LONG-AWAITED opening of the Biggest K-beauty store in London is just around the corner! That’s right! - Your most trusted London-based K-beauty shop with the best selection of Korean skincare, makeup and haircare products from the likes of 3CE, Banila Co, COSRX, Klairs, Innisfree, Banobagi, Beauty of Joseon and many more renowned Korean Beauty brands are expanding again with the...

Autumn is an aesthetic season with its Auburn coloured leaves and the return of comfy cardigans. Despite the cozy comforts that Autumn brings, we're confident you can agree that dry, rough, and flaky skin is not welcome at any time of the year. If you've started to notice this transitional period into Autumn has been playing havoc on your delicate...

The SK-II Facial Treatment Essence has long reigned as the most iconic skin-transforming skincare essence among well-established Asian cosmetic brands, for its ability to help attain "glass skin" which exudes as youthful, natural-looking radiance. The only point which deters many of us from adopting this youth-preserving step into our skincare regimes is the hefty price tag that comes with the...

Have you ever had your eyes set on a high-end product and thought: "Is it really worth the price tag?". Some of us have possibly considered forking out a fortune to experience a luxury facial moisturising cream to reap in its anti-aging benefits in order to restore youthful skin with luster. However, the days of contemplating whether to accept the...